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From near collapse to a vodka venture: PatientPoint's Mike Collette reflects on the pivots that shaped his career

Guy-leroc Ossebi
low-angle photography of Booklyn Bridge during daytime\
Photo by Jake Blucker on Unsplash

Mike Collette's company PatientPoint was once near collapse. He also became involved in a struggling premium vodka brand, which he helped rescue. Collette is the founder of PatientPoint, a healthcare technology and advertising firm.

What we know

  • The company's transition to digital screens was capital-intensive and nearly drove it into financial collapse.
  • Collette secured $140 million in financing to help the company compete with its rival Outcome Health.
  • Collette became involved with Double Cross Vodka after the brand's co-founder died and the company was struggling financially.

Read the full story from LINK nky.